JIBS Entrepreneurship Challenge

JIBS arranges an annual student competition to stimulate entrepreneurship and creativity. The competition is developed to foster cross-disciplinary thinking and teamwork among students from School of Engineering and Jönköping International Business School.

Each year a different company is invited to present a problem they are encountering. The teams are then allowed 24 hours to come up with a solution and prepare a pitch to sell it. On the final day they pitch their solutions to a jury.

The best pitches are repeated in a grand final, open for all students and faculty. Winning team and runner ups get prizes for the equivalent of up to 130.000 SEK in total. 


JIBS Entrepreneurship Challenge is based on a donation from the Lennart “Aktiestinsen” Israelsson’s foundation. Lennart Israelsson, born in 1916, made his fortune buying stocks. He bought his first stock in 1946 for 600 sek and at most the value of his portfolio grew to over 140 million sek!

Entrepreneurship Academy

This year's challenge is arranged by the student association Entrepreneurship Academy on JIBS. Entrepreneurship Academy's mission is to promote and foster entrepreneurship among students at Jönköping University. Through workshops, lectures and events, their vision is to enable students to turn their ideas into a reality.

Read more about Entrepreneurship Academy here. External link, opens in new window.

JIBS Entrepreneurship Challenge 2021 - celebrating our 10th Anniversary

2021 celebrates 10 years of the JIBS Entrepreneurship Challenge. The competition took place on 12-14 April and the case company was IKEA who gave the following challenge:

“Given the current status and objectives of IKEAs programs for Social Entrepreneurship, your task is to pitch an idea for achieving increased, or simply better, future integration of social entrepreneurship projects into IKEA and its value-chain.”

List of winning teams 2021

First prize - 60,000 SEK

From left: Ishaan Chandok (JTH), Eko Wahyu Kuncoro (JIBS), Devika Dileep (team leader, JIBS) and Raphael Lauren Owusu (JIBS).


The winning idea

IKEA’s NEST - short for “Nurturing Entrepreneurial Spirit for Tomorrow”- a digital platform that would connect untapped potential social businesses from vulnerable and marginalized communities all over the world with IKEA, giving them access to education and training in social entrepreneurship along with the chance to submit their business into a yearly competition to become a potential supplier for IKEA.

Runners-up - 40,000 SEK

Mona Al Moulla (team leader) Fanny Edman, Kajsa Knutsson and Alexander Schützler.

Second Runners-up - 20,000 SEK

Magdalena Kaminskaite (team leader), Gintare Kunigonyte and Samir Muzaiek.

Winners of Science Park Award for 'Best Pitch'
10,000 SEK

Mona Al Moulla (team leader) Fanny Edman, Kajsa Knutsson and Alexander Schützler.

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