News and announcements
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How AI is Shaping Creativity: Insights from an award-winning Master’s thesis by Lisa Klofsten.
Artificial Intelligence (AI) is transforming the creative landscape, with Generative AI (GAI) leading the charge in industries like marke...
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Cultural Diversity in Healthcare: Exploring Challenges and Opportunities for Patient Safety
Professor Timur Uman delivered a keynote speech at the Nordic SUN 2024 - Simulation User Network meeting.
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Best Paper Award for Pioneering Research in Sustainable Retail Management
MMTC members Miguel Gil, Mart Ots, and Timur Uman honored at 9th Nordic Retail and Wholesale Conference
Calendar
Recent publications
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Pantelic, D., Pantelic, N. (2024). Making a difference: educating educators for a Multicultural Classroom. FH OÖ Forschungs- & Entwicklungs GmbH
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Berndt, A., Petzer, D. (2024). Anti-consumption and Brand Avoidance in the Airline Industry. In: R. A. Rather (Ed.), Tourism, Hospitality & Event Management Springer
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Pantelic, D. (2024). (Re)designing an International Marketing course: Engaging a diverse classroom in real-client projects. Marketing Science & Inspirations 19(3), 18-31
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Weissova, L., Gregersen-Hermans, J., Pantelic, D. (2024). Academic Voices: Continuing Professional Development for Teaching in Internationalized Classrooms. Journal of Comparative & International Higher Education 16(5),
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